Top cases
5 min
April 20, 2022
Simplifying the search for psychologists
In 2020, Brazil made a key leap in healthcare by regulating telemedicine, enabling remote care. How can we further improve access to therapy and boost mental well-being?
Published by
Marcio
and
Lucas
1,7x
faster scheduling
1,7x
faster scheduling
1,7x
faster scheduling
+90
people interviewed
+90
people interviewed
+90
people interviewed
95%
user satisfaction
95%
user satisfaction
95%
user satisfaction
Context
The regulation of telemedicine in 2020 expanded access to online therapy in Brazil. During the COVID-19 pandemic, there was a significant increase in the search for psychological care due to the increase in mental disorders.
Context
The regulation of telemedicine in 2020 expanded access to online therapy in Brazil. During the COVID-19 pandemic, there was a significant increase in the search for psychological care due to the increase in mental disorders.
Context
The regulation of telemedicine in 2020 expanded access to online therapy in Brazil. During the COVID-19 pandemic, there was a significant increase in the search for psychological care due to the increase in mental disorders.
Problems
Record of more than 13 thousand suicides per year in Brazil, especially among young people.
Growing demand for psychological care during the pandemic.
Complicated and discouraging processes that made online scheduling difficult.
Problems
Record of more than 13 thousand suicides per year in Brazil, especially among young people.
Growing demand for psychological care during the pandemic.
Complicated and discouraging processes that made online scheduling difficult.
Problems
Record of more than 13 thousand suicides per year in Brazil, especially among young people.
Growing demand for psychological care during the pandemic.
Complicated and discouraging processes that made online scheduling difficult.
Objectives
Human-Centered Design: Create an intuitive interface with empathetic design and accessible support to ensure a seamless user experience.
Simplified Search: Develop an advanced search system to help users find psychologists based on specialty, experience, and availability.
Agility in Scheduling: Enable quick scheduling and ensure sessions within 72 hours through personalized notifications and progress tracking.
Objectives
Human-Centered Design: Create an intuitive interface with empathetic design and accessible support to ensure a seamless user experience.
Simplified Search: Develop an advanced search system to help users find psychologists based on specialty, experience, and availability.
Agility in Scheduling: Enable quick scheduling and ensure sessions within 72 hours through personalized notifications and progress tracking.
Objectives
Human-Centered Design: Create an intuitive interface with empathetic design and accessible support to ensure a seamless user experience.
Simplified Search: Develop an advanced search system to help users find psychologists based on specialty, experience, and availability.
Agility in Scheduling: Enable quick scheduling and ensure sessions within 72 hours through personalized notifications and progress tracking.
User Research
Through UX Research, we conducted surveys and interviews with over 90 participants to validate the needs of patients and psychologists. Key insights showed:
Many individuals struggled to find a psychologist and were concerned about privacy in online sessions.
In-person therapy was preferred for deeper connections, but online therapy was often selected for its affordability, speed, and greater options.
Most psychologists self-promote and don’t rely on platforms for online therapy.
User Research
Through UX Research, we conducted surveys and interviews with over 90 participants to validate the needs of patients and psychologists. Key insights showed:
Many individuals struggled to find a psychologist and were concerned about privacy in online sessions.
In-person therapy was preferred for deeper connections, but online therapy was often selected for its affordability, speed, and greater options.
Most psychologists self-promote and don’t rely on platforms for online therapy.
User Research
Through UX Research, we conducted surveys and interviews with over 90 participants to validate the needs of patients and psychologists. Key insights showed:
Many individuals struggled to find a psychologist and were concerned about privacy in online sessions.
In-person therapy was preferred for deeper connections, but online therapy was often selected for its affordability, speed, and greater options.
Most psychologists self-promote and don’t rely on platforms for online therapy.
Wireframing and Prototyping
We used the 4-Step Sketching Method (Notes, Freehand Sketches, Crazy 8’s, and Scribble Frames) to organize our ideas before jumping into mid-fidelity wireframes. This approach helped structure the Information Architecture and improve Interaction Design.
First Usability Testing
After defining the mid-fidelity interface, we conducted the first usability test with five participants who had experience with therapy. The results were:
Participants completed tasks successfully in under 5 minutes.
The text on the initial screens was hard to read.
Users felt confused when selecting a time or exiting the appointment request screen
To try the usability test, click here
Wireframing and Prototyping
We used the 4-Step Sketching Method (Notes, Freehand Sketches, Crazy 8’s, and Scribble Frames) to organize our ideas before jumping into mid-fidelity wireframes. This approach helped structure the Information Architecture and improve Interaction Design.
First Usability Testing
After defining the mid-fidelity interface, we conducted the first usability test with five participants who had experience with therapy. The results were:
Participants completed tasks successfully in under 5 minutes.
The text on the initial screens was hard to read.
Users felt confused when selecting a time or exiting the appointment request screen
To try the usability test, click here
Wireframing and Prototyping
We used the 4-Step Sketching Method (Notes, Freehand Sketches, Crazy 8’s, and Scribble Frames) to organize our ideas before jumping into mid-fidelity wireframes. This approach helped structure the Information Architecture and improve Interaction Design.
First Usability Testing
After defining the mid-fidelity interface, we conducted the first usability test with five participants who had experience with therapy. The results were:
Participants completed tasks successfully in under 5 minutes.
The text on the initial screens was hard to read.
Users felt confused when selecting a time or exiting the appointment request screen
To try the usability test, click here
High-Fidelity Prototype
With the insights from the first usability test, we improved the interface by defining the colors, typography, writing, and components to make the design clearer and more user-friendly.
Second Usability Test
For the second test, we recruited five participants to interact with the high-fidelity prototype. The tasks were the same as in the first test, focusing on validating the improvements. The results were:
Tasks were completed successfully in under 3 minutes (1,7x faster).
Participants faced challenges when trying to log their mood.
To try the usability test, click here
High-Fidelity Prototype
With the insights from the first usability test, we improved the interface by defining the colors, typography, writing, and components to make the design clearer and more user-friendly.
Second Usability Test
For the second test, we recruited five participants to interact with the high-fidelity prototype. The tasks were the same as in the first test, focusing on validating the improvements. The results were:
Tasks were completed successfully in under 3 minutes (1,7x faster).
Participants faced challenges when trying to log their mood.
To try the usability test, click here
High-Fidelity Prototype
With the insights from the first usability test, we improved the interface by defining the colors, typography, writing, and components to make the design clearer and more user-friendly.
Second Usability Test
For the second test, we recruited five participants to interact with the high-fidelity prototype. The tasks were the same as in the first test, focusing on validating the improvements. The results were:
Tasks were completed successfully in under 3 minutes (1,7x faster).
Participants faced challenges when trying to log their mood.
To try the usability test, click here
Results
After completing the usability tests, we successfully doubled the scheduling speed, and 95% of users reported being satisfied with the flow. In total, over 95 participants took part in the research.
Results
After completing the usability tests, we successfully doubled the scheduling speed, and 95% of users reported being satisfied with the flow. In total, over 95 participants took part in the research.
Results
After completing the usability tests, we successfully doubled the scheduling speed, and 95% of users reported being satisfied with the flow. In total, over 95 participants took part in the research.
1,7x
faster scheduling
1,7x
faster scheduling
+90
people interviewed
+90
people interviewed
95%
user satisfaction
95%
user satisfaction
1,7x
faster scheduling
1,7x
faster scheduling
95%
user satisfaction
95%
user satisfaction
+90
people interviewed
+90
people interviewed
Conclusion
This case study emphasized the value of user research, iterative usability testing, and human-centered design. The mental health sector is rapidly growing, with investments in startups reaching $4.68 million in 2021. Given the 26% increase in mental health-related employee leave in 2020, the demand for accessible mental health solutions is rising.
Conclusion
This case study emphasized the value of user research, iterative usability testing, and human-centered design. The mental health sector is rapidly growing, with investments in startups reaching $4.68 million in 2021. Given the 26% increase in mental health-related employee leave in 2020, the demand for accessible mental health solutions is rising.
Conclusion
This case study emphasized the value of user research, iterative usability testing, and human-centered design. The mental health sector is rapidly growing, with investments in startups reaching $4.68 million in 2021. Given the 26% increase in mental health-related employee leave in 2020, the demand for accessible mental health solutions is rising.
Key Learnings
User research is crucial: User research helps us build products that truly address people’s pain points and needs.
Design should be intuitive: Usability tests showed that if users struggle with a design, the issue lies with the design itself, not the users, as Don Norman explains in The Design of Everyday Things.
Communication is key: Clear communication within the team is essential for a successful project, ensuring alignment and efficient collaboration.
Key Learnings
User research is crucial: User research helps us build products that truly address people’s pain points and needs.
Design should be intuitive: Usability tests showed that if users struggle with a design, the issue lies with the design itself, not the users, as Don Norman explains in The Design of Everyday Things.
Communication is key: Clear communication within the team is essential for a successful project, ensuring alignment and efficient collaboration.
Key Learnings
User research is crucial: User research helps us build products that truly address people’s pain points and needs.
Design should be intuitive: Usability tests showed that if users struggle with a design, the issue lies with the design itself, not the users, as Don Norman explains in The Design of Everyday Things.
Communication is key: Clear communication within the team is essential for a successful project, ensuring alignment and efficient collaboration.
Tags
UX/UI Design
Discovery
UX Research
Wireframes
Prototyping
Usability Testing
Figma
Interaction Design
User-Centered Design
Visual Design
Design Thinking
